MAKING THE SWITCH TO CCC CREAM

Saying bye to BB creams, CC creams, and even Tinted Moisturizers

If you’re someone who enjoys maintaining a simple skincare and makeup routine, finding the perfect tinted cream or moisturizer can get a little overwhelming. Shade matching to your skin tone can feel daunting, and selecting a texture and consistency that feels and looks great on can be a task. Throw in whether or not you want your daily tinted moisturizer or CC cream to contain SPF, and the variety of options available can feel endless. 
Tinted Moisturizers, BB creams, and CC creams are typically the standard for those who want some coverage without resorting to a heavier foundation or matte look. They’re great for achieving a no-makeup makeup effect and many are formulated with SPF so your skin also gets sun protection while you wear it. But what does each one do, actually? And how do they measure up to our CCC Cream? Here’s the breakdown on tinted moisturizers and BB and CC creams. 
Makeup tubes
BB Creams 
Like its CC and tinted moisturizer counterparts, BB cream offers lightweight, low level coverage and acts as an alternative to heavier foundations. The key difference between BB cream and CC creams or tinted moisturizer, however, is that it offers the lightest level of coverage and doesn’t necessarily come in a wide shade range because it’s so sheer. BB– which stands for “beauty balm” or “blemish balm”–blurs imperfections and helps to smooth the appearance of skin. BB creams typically have a sheer tint to them and are formulated with ingredients that deliver extra antioxidants to the skin. BB cream is great for those with dry skin types as their formulation and consistency can help skin look dewier, hydrated, and balanced. 

CC Creams 
CC Creams are all about color correction. In fact, the “CC” in CC Cream stands for just that. Though CC creams are light in texture like BB creams, they offer more substantial coverage than a BB cream does. CC creams are particularly beneficial for those who deal with inflammation or discoloration and want to cover it up without wearing a foundation. CC creams are great for evening out skin tone and creating the appearance of a seamless complexion without looking matte or heavy. While CC creams can be worn alone for sheer, tinted coverage, they can also be worn under foundations as a smoothing primer thanks to their color correcting capabilities. 

Tinted Moisturizers
It’s best to think of tinted moisturizers as a cross between a foundation and a face cream as they vary in degrees of coverage but absolutely bring the moisture to your skin. Another added bonus? Most tinted moisturizers are equipped with SPF, so they can double as your daily sun protection and moisturizer. A key difference between tinted moisturizers and BB and CC creams is its consistency. Tinted moisturizers tend to be slightly heavier than BB and CC creams as their main responsibility is to moisturize. However, don’t let their consistency scare you off! They’re great for offering a touch of sheer radiance and creating a dewy, no-makeup makeup look. 
2 layered images of CCC Cream swatch
CCC Cream
No, that’s not a typo. Our CCC Cream is uniquely formulated to capture the best of both bb and cc creams, and to offer moisturizing hydration just like a tinted moisturizer does. Also known as our Color, Control & Change cream, CCC Cream acts as an all-in-one primer, moisturizer, and foundation. While it shares similarities with BB and CC creams thanks to its sheer texture and color, it uses a micro capsule technology to transition from the cream’s initial pale color into your specific skin tone and offers more substantial coverage than a BB or CC would. Packed with SPF 50 and moisturizing ingredients like Hyaluronic Acid, it also acts as your daily sun protection and skincare. And unlike many other tinted moisturizers or bb and cc creams available that rely on parabens to preserve their efficacy and shelf life, CCC Cream is completely paraben-free and free of all synthetic fragrances!
Sheer and buildable, CCC Cream creates a dewy finish but still brings the coverage like a cc cream would. This is a go-to if you’re on the hunt for an easy, minimal makeup routine with major skincare payoff. 

 

Make some space on your beauty shelf and head this way to find your shade! 
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